Principles of Business Writing
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Writing That Gets Results
Business writing has one job: communicate clearly and prompt action. Every word should serve this purpose.
The 5 Cs of Business Writing
- Clear: Use simple, direct language. Avoid jargon unless your audience shares it.
- Concise: Say more with fewer words. Cut fluff, redundancies, and filler phrases.
- Concrete: Use specific facts, numbers, and examples instead of vague statements.
- Correct: Proofread for grammar, spelling, and factual accuracy.
- Courteous: Maintain a professional, respectful tone even in difficult communications.
Know Your Audience
Adjust your tone, detail level, and vocabulary for your reader. An email to your team differs from a report to the board. Technical experts need different language than general audiences.